If you’re in the automotive world, you know it’s always on the move. Cars are getting smarter, technology is evolving at lightning speed, and the way we repair, maintain, and accessorise vehicles is constantly changing. For anyone working with cars – whether you own a garage, run a bodyshop, sell parts, or are a skilled technician – staying up-to-date isn’t just helpful, it’s absolutely vital to keep your business thriving and your customers happy. If you’re looking to dive into the heart of the automotive aftermarket, then Automechanika Birmingham is the event you simply cannot miss. It’s the UK’s biggest and most important gathering for this industry, a dynamic hub of innovation and expertise.
Imagine stepping into a massive, buzzing exhibition hall, alive with the sound of new machinery, the gleam of innovative products, and the energy of thousands of fellow car enthusiasts and professionals. This show is your chance to “explore parts” and components you never knew existed, discover amazing “accessories” that can boost your sales, and learn about the latest “maintenance solutions” that will make your workshop more efficient. It’s all about equipping you with the tools, knowledge, and connections you need to navigate the exciting, ever-changing landscape of the automotive world.
Your Essential Guide: Where, When, and What It Costs
Ready to fuel your automotive business’s success? Here are the key details for Automechanika Birmingham:
- Location: The NEC, Birmingham, United Kingdom. The National Exhibition Centre (NEC) is one of the UK’s largest and most well-connected exhibition venues, making it easy to get to from almost anywhere.
- Dates: Mark your calendars for June 2nd, 3rd, and 4th, 2026. It’s a comprehensive three-day event, giving you plenty of time to explore every corner, attend valuable sessions, and make important connections.
- Timings:
- Tuesday, June 2nd, 2026: 9:30 AM – 4:30 PM
- Wednesday, June 3rd, 2026: 9:30 AM – 4:30 PM
- Thursday, June 4th, 2026: 9:30 AM – 4:00 PM
- Cost: Access to Automechanika Birmingham is designed to be highly beneficial for trade visitors:
- Free-to-Attend: Fantastic news! Automechanika Birmingham is generally FREE to attend for all trade professionals in the automotive aftermarket and supply chain sectors. This includes independent garages, MOT centres, bodyshops, car care and detailing businesses, motor factors, wholesalers, distributors, vehicle manufacturers, and more. You’ll need to pre-register online with your business details to receive your free ticket.
- On-Site Registration: While on-site registration might be available, it’s always best to register beforehand to save time and ensure a smooth entry.
Getting There and Finding a Place to Stay
The NEC Birmingham is known for its excellent transport links, making your journey as smooth as possible:
- By Train: The NEC has its very own train station, Birmingham International, which is directly connected to the exhibition halls via a covered walkway. There are frequent and fast services from London Euston (around 1 hour 10 minutes) and many other major UK cities. This is often the quickest and most convenient way to arrive.
- By Car: The NEC is located right at the heart of the UK’s motorway network, just off the M42 and easily accessible from the M6, M5, and M40. There is ample parking available on-site, though there is usually a daily charge. Using the postcode B40 1NT for your Sat Nav will take you directly there. You can often pre-pay for parking online to save money and time.
- By Bus/Coach: Many national coach services travel to Birmingham Coach Station, from where you can take a local train or taxi to the NEC. Local bus services also connect the NEC to Birmingham city centre.
- By Air: Birmingham Airport (BHX) is literally next door to the NEC. It’s connected by a free ‘Air-Rail Link’ monorail system that takes just minutes to reach Birmingham International train station (and thus, the NEC). This is incredibly convenient for international or long-distance UK visitors.
When it comes to finding a place to stay, the area around the NEC offers a variety of accommodation options:
- On-site/Near the NEC: There are several hotels located directly on the NEC campus or within a very short walk, providing ultimate convenience for early starts and late finishes. Look for names like the Hilton Birmingham Metropole, Crowne Plaza Birmingham NEC, Novotel Birmingham Airport, ibis Styles Birmingham NEC & Airport, and Genting Hotel Resorts World Birmingham (which is connected to Resorts World, offering dining, a casino, and entertainment). These are ideal if you want to be right at the heart of the action.
- Birmingham City Centre: Just a short train ride away (around 10-15 minutes from Birmingham International to Birmingham New Street station), Birmingham city centre offers a much wider selection of hotels, from luxury to budget, along with a huge array of restaurants, shops, and attractions. This is a great option if you want to explore the city in the evenings.
- Booking Tip: Automechanika Birmingham is a huge event on the automotive calendar. Hotels, especially those closest to the NEC, can get booked up very quickly, and prices may rise. It’s highly recommended to book your accommodation well in advance – ideally several months before the show – to secure the best rates and your preferred location. The official event website often provides recommendations or links to accommodation partners offering special rates for attendees.
The Big Benefits: Why You Absolutely Should Be There
Why should you clear your busy schedule for Automechanika Birmingham? The advantages are immense, whether you’re a long-standing business owner or a technician looking to upskill:
For Garages, Workshops, and Bodyshops:
- Latest Equipment & Tools: Get hands-on with the newest diagnostic tools, repair equipment, lifting gear, and workshop solutions. See live demonstrations and compare products from hundreds of suppliers all under one roof.
- Technical Training & Skills: Access a huge programme of free, accredited technical training sessions and workshops. Learn about crucial topics like EV (Electric Vehicle) servicing and repair, ADAS (Advanced Driver-Assistance Systems) calibration, diagnostics, DPF issues, oils and lubricants, and much more, delivered by industry experts. This is invaluable for keeping your skills sharp.
- Business Growth Strategies: Discover practical advice and insights on how to improve your workshop’s efficiency, boost profitability, attract and retain customers, and navigate the challenges of the modern automotive market.
- Supplier Connections: Meet face-to-face with leading parts manufacturers, distributors, and service providers. Build direct relationships, negotiate deals, and ensure you’re sourcing the best quality products for your customers.
- Exclusive Show Deals: Many exhibitors offer special discounts, promotions, and bundles exclusively for attendees during the show. This can lead to significant savings on your workshop investments.
For Motor Factors, Wholesalers, and Retailers:
- New Product Sourcing: Be the first to see thousands of new “parts, accessories,” and innovative aftermarket products hitting the market. This gives you a crucial advantage in stocking what your customers will demand.
- Market Trends & Insights: Gain a deep understanding of upcoming trends in the automotive aftermarket, including the shift towards electric vehicles, digitalization, and new consumer demands. This helps you plan your inventory and strategy.
- Supplier Relations: Strengthen existing relationships and forge new ones with manufacturers and brands. Discuss future collaborations, supply chain efficiencies, and strategic partnerships.
- Networking: Connect with other professionals in your sector, share experiences, and discuss industry challenges and opportunities.
- Innovation & Technology: Explore the latest advancements in automotive technology, from smart vehicle components to efficient logistics solutions, helping you stay competitive.
Beyond the Booths: The Automechanika Experience!
- Multiple Theatres & Hubs: The show features several dedicated areas, such as the Workshop Hub, Modern Garage, Aftermarket Hub, Body Repair Live, Paint & Spray Live, and the Innovation4Mobility theatre. Each offers tailored content, live demos, and expert talks relevant to specific areas of the industry.
- Live Demonstrations: Witness tools and equipment in action, often with experts guiding you through complex procedures. This hands-on experience is incredibly valuable for learning and evaluating products.
- Skills & Talent Focus: Automechanika Birmingham is actively working to address the industry’s skills gap. Look out for initiatives like the “Motorvate” programme and “Thirty Under 30 Awards” which aim to inspire and attract new talent to the automotive sector. This is a great opportunity to connect with the next generation of professionals.
- Networking Opportunities: From dedicated lounges to informal chats on the show floor, the event provides countless chances to meet peers, share knowledge, and build relationships that can last a lifetime.
- The Industry Voice: Hear from key figures, associations, and government representatives about the future direction of the UK automotive aftermarket and what it means for your business.
- Awards & Recognition: The show often hosts awards ceremonies, celebrating excellence and innovation within the industry, providing a glimpse into who is truly leading the way.
Attending Automechanika Birmingham isn’t just about visiting a trade show; it’s about being an active part of the UK’s vibrant automotive community. It’s an incredible chance to learn from the best, discover powerful new products and solutions, and build connections that can truly drive your business forward. Don’t miss your opportunity to be part of this essential event!
To learn more and register for your free visitor pass, visit the official website: https://automechanika-birmingham.com/